Short programme Masterclass in Hybrid Selling Recent events have accelerated trends towards ‘hybrid selling’ where face to face meetings with your prospects and customers have moved online. Programme Overview The Masterclass in Hybrid Selling will help you and your...
Short programme Innovation Planning & Management Developing a clear and coherent innovation plan and accessing the key tools to implement it. Programme Overview Innovative businesses thrive. They create and capture superior value over sustained timeframes, and in...
Short programme Masterclass in Strategic Marketing and Product Management Scaling an organisation by introducing product management helps to align all the key stakeholders around a common vision. Product Managers make decisions that balance market demand, technical...
Short programme Masterclass in Customer Value Proposition A strong and compelling Customer Value Proposition (CVP) enables you to sell more effectively, increase differentiation, move away from selling on price and help build sustainable relationships with customers. ...
Short programme Business Navigator Early planning and preparation is a critical factor in a company’s ability to respond to external business challenges. The Business Navigator Programme is the ideal vehicle for your company to kick start that planning process. ...
Short programme Building an Innovation Culture Irish firms need to develop an innovation skillset and culture that is embedded throughout the entire organisation to safeguard against potential threats to business performance and compete on a global scale with newly...
Short programme Masterclass in Sales Pipeline Management Increasing sales velocity is critical in a world of increasing uncertainty and change. Developing repeatable steps that maximise time spent with “highly-qualified” prospects and customers is your key advantage....
Short programme Masterclass in Digital Lead Generation Many Irish companies have a world class product or service, but struggle to find potential clients who they can help. Prospecting for leads is the first step of the sales process, driven by an understanding of the...
Short programme Attracting & Retaining Talent Developing an Employee Value Proposition for Your Business Programme Overview Recruiting and retaining talent in Ireland is becoming increasingly difficult. In a recent survey, 80% of respondents reported having...
Short programme Market Intelligence Every strategic business decision should be based on solid market and competitor intelligence. PROGRAMME LOGIN Programme Overview This online programme supported by Business Advisors, enables participants to make critical market...