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Market Personas101 – An Overview (Ep1/1)



 

This week we talk to Jessica Baker, Market Advisor in our digitech sector in our Texas office and Naghmeh Reilly, Senior Sales & Marketing Specialist, Sales & Marketing Unit based in Dublin. Naghmeh and Jessica take us through personas, and discuss how your business can utilise them to help their business grow.

Naghmeh Reilly

Naghmeh Reilly

Enterprise Ireland

Naghmeh is the senior Sales & Marketing specialist in Enterprise Ireland where she works closely with clients who are seeking to significantly improve their capability in the area of sales & marketing.

Jessica Baker

Jessica Baker

Enterprise Ireland

Jessica Baker is Enterprise Ireland Market Adviser based in Austin Texas.  Jessica works in the Digital Technologies Sector and has extensive experience aiding clients in developing their market personas