This week we talk to Jessica Baker, Market Advisor in our digitech sector in our Texas office and Naghmeh Reilly, Senior Sales & Marketing Specialist, Sales & Marketing Unit based in Dublin. Naghmeh and Jessica take us through personas, and discuss how your business can utilise them to help their business grow.
Naghmeh is the senior Sales & Marketing specialist in Enterprise Ireland where she works closely with clients who are seeking to significantly improve their capability in the area of sales & marketing.
Jessica Baker is Enterprise Ireland Market Adviser based in Austin Texas. Jessica works in the Digital Technologies Sector and has extensive experience aiding clients in developing their market personas