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SALES & MARKETING

Masterclass in Virtual Selling Workshop

Short programme Masterclass in Virtual Selling Recent events have accelerated trends towards ‘virtual selling’ where face to face meetings with your prospects and customers have moved online.​ PROGRAMME LOGIN Programme Overview The Masterclass in Virtual Selling will...

Building a World Class Sales System – an Overview

Michael McGowan  Do you have an accurate Sales Measurement Process? Do you have tools to enable effective Sales? Do you have the People in place to implement your Sales System? This short clip will help you consider what you need to do. Back to Sales &...

Building the Sales System – Sales Resourcing

by Michael McGowan The third component of a world-class sales system is resourcing which is the people and talent strategy component. We have to invest to attract the right profile of professional salespeople who can fill precisely defined roles. Strong sales...

Building the Sales System – Sales Enablement

by Michael McGowan In Part 1 of Building the Sales System we looked at the measurement component. To deliver on sales targets and deadlines, your company’s sales system needs an enablement component.  “Sales Enablement” houses the messaging, tools and methodologies...

Building the Sales System – Measurement

by Michael McGowan World-Class sales organizations have a system for driving performance, and it’s because of this system that they grow steadily and predictably. Building sales is too often seen in terms of finding star salespeople, but that is only one element of...

Market Intel – working draft

Sales & Marketing Excel@ Market Intelligence The need  Every strategic business decision should be based on solid market and competitor intelligence. The most successful companies gather intelligence as part of an ongoing team based process. This workshop equips...

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