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Strategic programme

Programme Overview

Programme Content
Phase 1, Ireland or Online – Start Day

Start your Market Intel journey with Enterprise Ireland Market Advisors, Business Advisors from IMS Marketing and training from ESMT Berlin.

Phase 2, Berlin – Preparation 

Ambition, Vision, Value Proposition, People and Financial Resources.

Phase 3, Online – Market Intel and Validate your Business Model

Market Intelligence to validate your choice of country and approach.

Phase 4, Amsterdam – Execution 

Sales Channels, Route to Market and Multi-Cultural Trading.

Phase 5, Dublin or Online – Finale

Market Entry Plan presentations and peer feedback. First steps to implementation.

Learning Approach
Programme Partners
Who Should Apply

The programme is aimed at CEOs and one senior colleague of Irish companies currently exporting with no significant presence in a Eurozone market.

Apply for the programme now using the APPLY NOW button at the top of this page.

Programme Manager

Mariam Dadabhay Image

Mariam Dadabhay

E: Mariam Dadabhay
T: 01 727 2764

  • 4 months (2 overseas modules)
  • €1,490
  • CEO and one senior colleague

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